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We developed a musical theatre piece in collaboration with the Alzheimer’s Society. Musical is a good medium, because music triggers the brain, just like it does for peope with Alzheimer’s. This hopefull story will be brought to the audience in 2025.
In times people are overthrown with advertisement, it’s harder to connect to your audiences. Nowadays everybody is able to create online advertisements and if you’re not, there are plenty agencies willing to help. Meanwhile users are overwhelmed by ads which don’t get the attention they deserve. Brands are throwing a lot of money without any return.
In today’s saturated media landscape, traditional advertising methods often struggle to capture the audience’s attention. Branded entertainment offers a compelling solution by seamlessly integrating brand messages into engaging content that audiences love. This way branded entertainment makes it possible for brands to connect to their audience’s hearts.
Unlike traditional ads, branded entertainment is designed to entertain, making it more likely for audiences to engage with your content. This means higher retention rates and deeper emotional connections with your brand.
By weaving your brand into the fabric of a story, you avoid the pitfalls of overt advertising. This subtle approach can lead to more authentic brand perceptions and greater trust from consumers.
Branded content often enjoys higher shares and longer shelf lives on social media and streaming platforms, extending your brand’s reach far beyond traditional ad spots. Branded entertainment is a combination of awareness campaigns (for your entertainment), the entertainment (engagement) and user campaigns by the community who enjoyed the entertainment.
With branded entertainment, you can create content tailored to specific demographics, ensuring your message resonates with the right audience at the right time.
Branded entertainment allows for creative storytelling and innovative content formats, helping your brand stand out in a crowded market.
When done right, branded entertainment creates memorable experiences that keep your brand top-of-mind. It’s about leaving a lasting impression that transcends traditional advertising.
At Plotfish we create 360° entertainment which fits best for your brand and your audience. With our teams dedicated to certain formats and media, we are able to create the highest valued entertainment concepts for our clients. Invest in branded entertainment and transform the way audiences experience your brand. Contact us today to start your journey towards creating unforgettable content that drives results.
We work with you to develop a creative strategy that aligns with your brand’s values and goals, ensuring the content resonates with your target audience.
From concept to execution, our team of experts handles every aspect of the production process with the best care. Delivering the best possible quality.
We leverage our extensive network to distribute your content across the right channels, ensuring maximum visibility and engagement.
Our analytics team provides detailed insights into how your content is performing, allowing for continuous optimization and greater ROI.
A podcast telenovella in collab with a Belgian parfume brand.
An experience about brand experience.
More projects will be announced soon...
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